Daminɛ kuma
Mobili hakilitigi in, n’o ye dugubaw taamacogo taamasiyɛn ye, o kɛra fɛn ye min bɛ mɔgɔ kɔnɔnafili ani ka fɛn kuraw don a la kabini a daminɛ. A dabɔra bi dugu sigibaga kama, a bɛ baarakɛcogo ɲuman ni cogoya fitinin dɔ fara ɲɔgɔn kan, o b’a kɛ fɛnba ye nbɛdaw la minnu falen bɛ mɔgɔw la diɲɛ fan bɛɛ. Yɛlɛma minnu kɛra kɔsa in na mobili baara la, ka fara fɛn caman Changements strategiques kɔnɔ Smart Brand kɔnɔ, olu ye mɔgɔ caman bila ka ɲininkali kɛ ko: Yala i bɛ se ka mobili hakilitigi dɔ komandi hali bi wa? Nin sɛgɛsɛgɛli dafalen in bɛ mobili hakilitigi cogoya sisan, a sɔrɔcogo, ani siniɲɛsigi min bɛ nin mobili danfaralen in na, o sɛgɛsɛgɛ.
ka ɲɛsin dusudonbagaw ma minnu b’a fɛ ka sɛgɛsɛgɛli kɛ ka taa a fɛ, ka taa bɔ u ye . Smart Shop bɛ hakilina nafamaw di sisan modɛliw ni sanni suganditaw kan.
Mobili hakilitigi bɔyɔrɔ n' a jiginni .
Mobili hakilitigi in daminɛ bɛ bɔ san 1990 daminɛ na, o ye jɛkafɔ yeli ye Swatch ɲɛmɔgɔba Nicolas Hayek ni Daimler-Benz cɛ. Hayek ye mobili fitinin dɔ miiri, mobili min bɛ cogo la, min bɛ Swatch watches customisation jira. O jɛɲɔgɔnya in kɛra sababu ye ka Micro Compact Car AG sigi senkan san 1994, ani dugu-ko-jɛkulu fɔlɔ jirala Frankfurt Motor Show la san 1997. Tɔgɔ 'smart' yɛrɛ ye daɲɛ surun ye min bɔra 'swatch Mercedes Art la,' wagati kura kɛli taamasiyɛn ni mobili dilanni ye.
Design Filozofi ani duguw ka ɲɛtaa .
Mobili hakilitigi in tun dilannen don ni kuntilenna jɛlen ye: ka fɛn caman sɛmɛntiya dugu kɔnɔ bolifɛnw na. A hakɛ fitininw — minnu janya bɛ se mɛtɛrɛ 2,5 ma dɔrɔn — o bɛ se ka kɛ sababu ye ka manɛwɛrɛ ni bolifɛnw jɔyɔrɔ nɔgɔya dugubaw kɔnɔ minnu falen don mɔgɔw la. Tridion lakana seli, n’o ye a dilanni taamasiyɛn ye, o ye sigicogo dafalen ni mɔbili kɔnɔmɔgɔw lakanani di, ka nsiirinw tiɲɛ mobili misɛnninw lakanani kan. Mobili in ka ɲɛnajɛko ni a ka nafa waleyali y’a kɛ teliya la Erɔpu jamanaw ka laadalakow taamasiyɛn ye.
Modèle range ka bonya .
Ka da Fortwo modɛli fɔlɔ ka ɲɛtaa kan, Smart y’a ka labɛnw bonya walasa ka Forfour in don a kɔnɔ, n’o ye sigiyɔrɔ naani ye min donna senkan san 2004. O yiriwali in kun tun ye ka suguya caman minɛ ka sɔrɔ ka taamasiyɛn nafa jɔnjɔnw mara. Hali n’a y’a sɔrɔ forobaciyɛnko fɔlɔ banna san 2006 k’a sababu kɛ wariko gɛlɛyaw ye, a lakununna kɔfɛ ni Renault ye baara kɛ ɲɔgɔn fɛ san 2014, o ye Smart ka muɲuli n’a ka ladamuni taamasiyɛn ye ɲɔgɔndan sugu la.
tutigɛbagaya kuran taamacogo .
K’a jira ko diɲɛ jiginni bɛ taa sabatili siratigɛ la, Smart ye a yɛrɛ bila kuran taama na ni The Electric Drive version of the Fortwo bɔli ye san 2007. Kɔrɔbɔli fɔlɔw y’a jira ko kuran mɔbiliw (EV) bɛ se ka kɛ dugubaw kɔnɔ, o kɛra sababu ye ka fɛn caman dilan. San 2012 na, Electric Fortwo bɔnsɔn sabanan tun bɛ sɔrɔ, a bɛ waso ni a ka se ka yɔrɔ ni baara kɛcogo ɲɛ. O jɔyɔrɔ tun ye hakilitigi ye iko tutigɛbaga EV taabolow la, kɛrɛnkɛrɛnnenya la Erɔpu jamanaw na.
Mobili hakilitigiw sɔrɔli sisan .
Mobiliko baarakɛlaw ka fanga, n’o ye fɛɛrɛ kuraw ni sigida politiki ye, o ye nɔ bila mobili hakilitigiw sɔrɔli la. Sugu dɔw la, kɛrɛnkɛrɛnnenya la Ameriki Woroduguyanfan, Smart ye feereli dabila san 2019 modɛli san kɔfɛ. O latigɛ in kɛra sababu ye ka ɲininiw dɔgɔya, ka ɲɔgɔndɛmɛ musaka caman bɔ Ameriki sariyaw la, ani ka pivot stratégique kɛ ka ɲɛsin suguw ma minnu ka EV infrastructure ka bon ani minnu ka nafa ka bon.
Erɔpu suguya sɔrɔli .
Erɔpu jamanaw na, Smart Brand bɛ jɔyɔrɔba mara. Mara in ka ɲɛtaa sabatili sigida sariyaw kan ani dɛmɛ barikama kuran mɔbiliko siratigɛ la, o ye sigida ɲuman di Smart ka kuran modɛliw ma. Jamana minnu bɛ i n’a fɔ Alimanjamana, Faransi, ani Angletɛri, olu bɛ ka taa a fɛ ka Smart EQ Fortwo ani EQ forfour di, ka dugumɔgɔw ladon minnu bɛ bolifɛnw ɲini minnu bɛ se ka kɛ ni fɛnw ye minnu bɛ se ka kɛ fɛn ye min bɛ se ka kɛ fɛn ye min bɛ se ka kɛ fɛn ye.
Sinuwaw ka suguya bonya .
Sinuwa, n’a ka suguya caman bɛ se ka kɛ ani gɔfɛrɛnaman ka fɛɛrɛw minnu bɛ kuran mɔbiliw lawuli, o kɛra fɛɛrɛ ye min ɲɛsinnen bɛ hakili ma. O jɛ-ka-baara min kɛra ni Geely ye, o ye sigida labɛnni nɔgɔya, o b’a to Smart bɛ se ka modeli sɔngɔ gɛlɛnw dilan minnu bɛ bɛn Sinuwa feerekɛlaw ma. Marka in ka kɛli Sinuwa jamana na, o bɛ kɛ sababuba ye ka bonya sɔrɔ diɲɛ kɔnɔ kuran siratigɛ la.
Walasa ka kunnafoni kuraw sɔrɔ modeli sɔrɔli kan mara kɛrɛnkɛrɛnnenw kɔnɔ, . Smart Shop bɛ kunnafoni ni laseli bɛɛ di.
A dabila Ameriki Woroduguyanfan na .
Mobili hakilitigiw feereli dabila Ameriki Woroduguyanfan na, o ye fɛnba ye min b’a jira ko fɛn caman b’a la. Fɛn minnu bɛ kɛ sababu ye ka sɛnɛfɛnw sɔngɔ dɔgɔya, olu bɛ dɔ bɔ mobili fitininw ka nisɔndiya la, ka mobili belebelebaw ta i n’a fɔ SUVw, ani ka nisɔngoya taamasiyɛn maracogo gɛlɛyaw sɔrɔ suguba kɔnɔ. O bɛɛ n’a ta, Smart bɛ ka taa a fɛ ka dɛmɛ don kiliyan kɔrɔw ma minnu bɛ ni yɔrɔw ye ani minnu bɛ baara kɛ Mercedes-Benz feerekɛyɔrɔw fɛ.
Fɛɛrɛko kura ni a kɔnɔfɛnw .
Mobili hakilitigiw ye fɛɛrɛ kuraw ta tuma bɛɛ walasa ka baarakɛlaw ka dɔnniya ni mobili baara kɛcogo ɲɛ. O modɛli labanw bɛ ni fɛn dɔw ye i n’a fɔ frein regenerative, batiriw ɲɛnabɔcogo ɲɛtaa, ani ɲɔgɔndan suganditaw minnu bɛ don ɲɔgɔn na ni telefɔni seleke naani ye walasa ka se ka taama ani ka bolifɛnw cogoya kɔlɔsi.
Batiriw ka fɛɛrɛbɔ ni u ka baarakɛcogo .
EQ misali hakilitigiw bɛ baara kɛ ni litiyɔmu-ion batiriw ye minnu labɛnna jɛkafɔ kɔnɔ ni izini ɲɛmɔgɔw ye. O batiriw bɛ fanga hakɛ ɲɛtaa di, ka dɛmɛ don yɔrɔ la min bɛ se ka kɛ dugu kɔnɔ taamaw ye don o don. Seko ni dɔnko teliya seko bɛ se ka batiri falen kosɛbɛ lɛrɛ kelen kɔnɔ, ka haminankoba dɔ ɲɛnabɔ kuran mɔbili tali ko la.
Lakanali ni yɛrɛmahɔrɔnya fɛnw .
Lakanali tora Smart ka dilancogo ethos jɔnjɔn ye. Bi mobili hakilitigiw bɛ don sofaw ka dɛmɛsiraw la minnu bɛ taa ɲɛ (ADA) i n’a fɔ lane-keeping assist, adaptive cruise control, ani automatique mergent frein. O fɛnw tɛ lakana sabati dɔrɔn, nka u bɛ dɛmɛ fana don bolifɛn bolicogo la min bɛ mɔgɔ lafiya sirako siratigɛ la.
Walasa ka nin fɛɛrɛtigɛ ɲɛtaa ninnu sɛgɛsɛgɛ ka ɲɛ, sannikɛlaw minnu bɛna kɛ, olu bɛ se ka taa bɔ u ye . Smart Shop for Specifications ani Interactive jirali.
Mobili hakilitigi sanni cogo min na bi .
Mɔgɔ kelen-kelen minnu b’a fɛ ka mobili hakilitigi san, o baara bɛ danfara ka kɛɲɛ ni mara sɔrɔli ye ani modɛli kɛrɛnkɛrɛnnen min b’a fɛ. Suguw kɔnɔ minnu bɛ baara la, feerekɛlaw minnu yamaruyalen don, olu bɛ to feereli yɔrɔ fɔlɔ ye. Smart ye dɔ bɔ mara minnu na, sira wɛrɛw i n’a fɔ sanni minnu kɛra ka kɔn u ta ɲɛ walima minnu bɛ na ni u ye jamana kɔnɔ, olu bɛ se ka jateminɛ.
Ka taa ni fɛnw ye minnu bɛ se ka kɛ ka fɛnw feere .
Jagokɛlaw minnu yamaruyalen don, olu bɛ nafa di garanti ofisiyaliw ma, wariko sugandiliw, ani feereli kɔfɛ dɛmɛni. Feerekɛlaw bɛ se ka ladilikanw di u yɛrɛ ma, ka sɛgɛsɛgɛli kɛ, ani ka dɛmɛ don bolifɛnw labɛnni na kiliyanw fɛ. Ka fara o kan, feerelikɛlaw bɛ se ka fɛnw sɔrɔ minnu bɛ se ka kɛ fɛn kelenw ye ani gɔfɛrɛnaman ka dusudonw ye kuran mɔbiliw kama.
Suguda suguya sugandilenw sɛgɛsɛgɛli .
Sugu min tun bɛ yen sani a ka kɛ, o bɛ sababu di ka mobili hakilitigiw sɔrɔ minnu tɛ sɔrɔ tugun walima minnu tɛ sɔrɔ mara dɔw kɔnɔ. Jagokɛyɔrɔ dɔw bɛ porogaramu minnu di sani u ka kɛ u yɛrɛ ta ye, olu b’a to bolifɛnw bɛ se ka jogoɲumanya sariya gɛlɛnw labato, i n’a fɔ sɛgɛsɛgɛliw ni fɛnw labɛnni ka ɲɛ. Mobili suguya minnu bɛ sɔrɔ ɛntɛrinɛti kan, olu bɛ mobili minnu bɛ sɔrɔ, olu ka kulu bonya nka u bɛ sɛgɛsɛgɛli kɛ walasa ka sanni kɛcogo n’a sariya siraw sɛgɛsɛgɛ.
Walasa ka bilasirali sɔrɔ o sugandiliw la, o la . Smart Shop bɛ dɛmɛ ni nafolo di walasa ka sannikɛlaw dɛmɛ u ka se ka latigɛw kɛ ni kunnafoni ye.
Importing and Regulatory Considerations .
Mobili hakilitigi donli bɛ tali kɛ sigida sariyaw labatoli la, i n’a fɔ fɛnɲɛnamafagalanw bɔli sariyaw, lakana wajibiyalenw, ani impositi. A nafa ka bon ka lajɛ kɛ ni dumuniko ɲɛmɔgɔw ni mobili dɔnbagaw ye walasa ka sariyasunba faamuya. Importing bɛ se ka kɛ sugandi ye min bɛ se ka kɛ kanubagaw fɛ ka modeli kɛrɛnkɛrɛnnenw walima configurations ɲini minnu tɛ sɔrɔ jamana kɔnɔ.
The Smart Brand ka siniɲɛsigi .
Ni an bɛ ɲɛfɛla lajɛ, Smart labɛnnen don k’a jɔyɔrɔ ɲɛfɔ kokura mobili baara la. Jɛɲɔgɔnya min bɛ Geely fɛ, o bɛ layidu ta ko a bɛna kokuradonni kura don, ka jɛɲɔgɔnya kɛ fɛɛrɛko ni fɛn dilanni na. Kuran mɔbiliw sinsin bɛ bɛn diɲɛ taabolow ma ani gɔfɛrɛnaman ka politiki minnu laɲini ye ka gazi bɔli dɔgɔya.
Misaliw ni hakilinaw minnu bɛ bɔ kɛnɛ kan .
Kɔsa in na, hakilina mobili minnu jirala Smart Hint fɛ dilancogo siratigɛ kura la, minnu bɛ fɛnw don a kɔnɔ i n’a fɔ kɔnɔna yɔrɔ caya, ɲɔgɔndan ɲɛtaa, ani yɛrɛta bolicogo seko. Misali la, Smart Concept #1 bɛ ni crossover SUV silhouette ye ka sɔrɔ ka dimensions compacts mara minnu bɛnnen don dugu sigidaw ma. O misali suguw ka kan ka Smart ka nisɔndiya bonya ka tɛmɛ a ka laadala kiliyanw kan.
Sigida sabatili ni sigida lakanani .
Smart ka cɛsiri sabatili la, o bɛ taa ni kuran ye. Marka in bɛ ka fɛnw baaracogo sɛgɛsɛgɛ mobili dilanni na, ka sigida sennabɔli dɔgɔya fɛnw dilancogo sira bɛɛ kan. Fɛɛrɛw ye jɛɲɔgɔnyaw ye ni fɛnw feerelaw ye minnu bɛ sigida laminiw na ani ka sigida sariya gɛlɛnw labato fɛn dilanyɔrɔw la.
ka jɛɲɔgɔnya kɛ ni sigida ye platformw fɛ i n' a fɔ . Smart Shop bɛ sira di o taamasiyɛn ma k’a ka yelifɛnw tila ɲɔgɔn na ani ka hakilinaw lajɛ ka bɔ feerekɛlaw yɔrɔ, ka jɛkafɔ kɛcogo dɔ sabati yiriwali sabatili la.
Gɛlɛyaw ni jateminɛw .
Hali ni jigiya bɛ mɔgɔ la, Smart bɛ gɛlɛyaw sɔrɔ minnu bɛ fɛɛrɛw ɲini minnu bɛ se ka kɛ ni fɛɛrɛw ye. Kuranko mobili suguya ka ɲɔgɔndan cogoya bɛ ka bonya, ni fɛn dilannikɛlaw sigilenw ani donbaga kuraw bɛ ka ɲɔgɔn kɛlɛ suguya sɔrɔli kama. Mɔgɔ minnu bɛ jigiya di mɔgɔw ma, olu bɛ ka wuli, ka baara caman ɲini, ka janya, ani ka ɲɛtaa sɔrɔ sɔngɔw la minnu bɛ se ka kɛ.
Infrastructure ani suguya labɛnni .
Kuran mɔbiliw tali bɛ nɔba bila chargement infrastructures sɔrɔli la. Sugu minnu bɛ dan sigi o fɛnsɔrɔsiraw la, Smart ka kan ka fɛɛrɛw jateminɛ walasa ka jɔrɔnankow nɔgɔya ani ka nɔgɔya don u la. Baarakɛɲɔgɔnya minnu bɛ kɛ ni gɔfɛrɛnamanw ni mɔgɔ kelen-kelenw ye walasa ka chargeur (sarali) rezow bonya, olu nafa ka bon walasa ka EV tali caman dɛmɛ.
Mɔgɔ minnu bɛ kalan kɛ mɔgɔw fɛ ani minnu bɛ se ka mɔgɔw faamuya .
Ka mɔgɔw kalan kuran mɔbiliw nafa kan, i n’a fɔ musaka kuntaalajanw ani sigida laminiko, o nafa ka bon kosɛbɛ. Ka se sɔrɔ hakilina juguw kan ka ɲɛsin baara kɛcogo n’a dannaya ma, o bɛ kumaɲɔgɔnya jɛlen wajibiya ani ka ɲɛtaa jira fɛɛrɛko siratigɛ la. Smart bɛ se ka baara kɛ ni nizɛri plateformes ni experiential marketing ye walasa ka se ka kɛ kiliyanw ye minnu bɛ se ka kɛ.
Nafolo minnu bɛ sɔrɔ . Smart Shop bɛ se ka feerekɛlaw dɛmɛ u ka kuran mɔbilitigiya n’a ladonni nuancɛw faamuya.
Kuncɛli
Mobili hakilitigi ka taama in bɛ mobili baarakɛlaw ka sɛgɛsɛgɛliba jira ka ɲɛsin sabatili ni kokuradonni ma. Hali ni ɲininkali min ye ko mɔgɔ bɛ se ka mobili hakilitigi yamaruya hali bi, o bɛ bɔ dugukoloko ni suguya kɛrɛnkɛrɛnnenw na, o taamasiyɛn in ka cɛsiriw bɛ senna, o b’a jira ko a bɛ to ka kɛ diɲɛ suguya la. Smart ka jɛɲɔgɔnya siratigɛ la, fɛɛrɛko ɲɛtaa, ani a ka cɛsiri sigida lakanani na, o bɛ a jɔyɔrɔ fa walasa ka bi gɛlɛyaw ni musakabɔlaw ka ɲininiw ɲɛnabɔ.
Sannikɛlaw ni kanubaga minnu bɛ se ka kɛ, ka to kunnafoni na sira ofisiyaliw fɛ ani feerekɛlaw fɛ minnu yamaruyalen don, o nafa ka bon kosɛbɛ. Yɛlɛma min bɛ kɛ ka taa kuran dɔrɔn misaliw la, o bɛ fɛn caman jira, o bɛ cogo di walasa ka se ka u sen don duguw ka taama nataw la. Smart bɛ ka a ka modɛliw labɛncogo bonya ani ka ladamu ni kow ye minnu bɛ ka bɔ kɛnɛ kan, feerekɛlaw bɛ se ka fɛɛrɛ kuraw makɔnɔ minnu bɛ bi ɲɛnamaya kɛcogo ɲɛnabɔ.
Ka sisan misaliw, baarakɛminɛnw, ani dɛmɛ sɛgɛsɛgɛ, . Smart Shop tora fɛn bɛɛ lajɛlen ye fɛn bɛɛ la min ɲɛsinnen bɛ Smart Car taamasiyɛn ma.
