Ukubuka: 0 Umbhali: Isikhathi Sokushicilela Isihleli Sesayithi: 2023-07-14 Umsuka: Isayithi
'Njengokhiye wegolide' wokukhishwa kwezimpahla zamabhizinisi, ukuqinisekiswa kwe-AEO kungajabulela ngokuqondile izinyathelo zokulawula ezihlukene nezilula ezisekelwe ekuphathweni kwezikweletu ezinjengamazinga aphansi okuhlolwa, ukubeka kuqala ekuphatheni ibhizinisi lempahla, ukusungulwa kwezikhulu zokuxhumanisa, kanye nokugunyazwa kwamasiko okubalulekile ezikhathini ezingavamile, okunganciphisa ingcindezi kumabhizinisi. Isikhathi sokuvunyelwa kwentela yezimpahla ezithengiswayo, ukunciphisa izindleko zokuhweba zamabhizinisi angenisa kanye nokuthekelisa, kanye nokwenza ngcono ukuncintisana kwemakethe kwamabhizinisi sekuphenduke inkomba entsha kumabhizinisi asekhaya asezingeni eliphezulu ukuthi alwele ukuthuthukisa izilinganiso zawo zezikweletu. Kusukela leli qembu laqinisekisa ukwethulwa kwephrojekthi yesitifiketi ye-AEO ngo-2021, iminyango efanele yezitifiketi ihlanganise izinsika eziphakeme ukuze zakhe ithimba lephrojekthi yezitifiketi ze-AEO, yachitha izinto ezihlobene nesitifiketi, kuhlanganiswe nezinhlelo zomnyango ngamunye, yakha futhi yathuthukisa uhlelo lohlelo olusebenza ekugcineni enkampanini.


Ngomhla zingama-28 kuNhlangulana, 2023, abaholi bezentengiselwano bavakashela inkampani yeqembu ukuze bathole izitifiketi esizeni. Yonke iminyango ibikulungele ukuphendula imibuzo ephakanyiswe abaholi ngenkuthalo, ilalele iziphakamiso zobuholi, iqophe izinkinga ngesikhathi, nokwenza ngcono izinto ezibeka engcupheni. Ngemuva kwalesi sitifiketi esisendaweni, iqembu lafunda ukusikisela okusebenzayo okwengeziwe. Ngesitifiketi se-AEO, iqembu lethu liphinde lathuthukisa indlela yalo yokulawula ubungozi ukuze ligweme izingozi, lijabulele 'isabelo sesikweletu' esilandelayo, futhi livikele intuthuko eqhubekayo yenkampani.
Isitifiketi se-AEO yisithunzi sebhizinisi esaziwayo emhlabeni jikelele. Kufana 'nebhodi lokusayina elinezinhlamvu zegolide'. Ayiqinisekisi kuphela ukuthobela kwenkampani ukuhwebelana nokuthumela ngaphandle, kodwa futhi isebenza njengekhadi lesikweletu eliqashelwa amazwe amaningi emhlabeni jikelele, elikhuthaza kakhulu ukubambisana kwamazwe ngamazwe. Ngesikhathi esifanayo, iye yabeka isisekelo esiqinile futhi yanikeza usizo oluqinile lwesakhiwo esizayo senkampani yeqembu emakethe yomhlaba, yathuthukisa ithonya lomkhiqizo, futhi yazuza ukukhula okuzinzile nokuqhubekayo kweqembu. Iqembu lizothatha leli thuba ukuqhubeka nokujulisa izinhlelo zangaphakathi futhi likhuthaze intuthuko yangaphandle, lihambisane nombono 'wokwakha umhlinzeki wesevisi odidiyelwe wamazwe ngamazwe' futhi afinyelele izinga eliphezulu.
okuqukethwe akunalutho!