Intshayelelo
Umzi-mveliso weemoto ubonile utshintsho olubalulekileyo kule minyaka ingamashumi imbalwa edlulileyo, kunye neempawu ezininzi ezinyuka kwaye ziwela ngenxa yokutshintsha kweentengiso ezahlukeneyo. Olunye uphawu olunophawu oluye lwafumana umdla wabathengi kunye neengcali zeshishini olufanayo. Ukusekwa njengomqondo wokuguqukayo wokuhamba ezidolophini, iimoto ze-Smart zayenzelwe ukubonelela ngecompact, isisombululo esifanelekileyo sabahlali besixeko. Nangona kunjalo, iminyaka yakutshanje iphakamise imibuzo malunga nolwalathiso lophawu kunye nekamva. Eli nqaku lidla ngokufika kuhambo lwe-smart, ehlola into eyenziwayo kunye ne-Automakeker eyi-Automakid.
Imvelaphi yeemoto ezilumkileyo
I-Smart ivele kwintsebenziswano phakathi kweSwatch, iSwitzed Switchmaker eSwitzerland, kunye noMercedes-Benz. Ingcinga yayikukudala i- 'smart ' ifilosoti yoyilo lweSwatch yeSwatch ene-Mercedes-Benz yemoto ka-Benz ye-Benz. Isungulwe ngasekupheleni kweminyaka yo-1990, i-smart ejolise ekutshatsheni ukushukumisa idolophu kunye noyilo lwayo oluhlanganisiweyo kunye noyilo lwe-eco.
Iimodeli zokuqala zahlangatyezwa ngenzondelelo eYurophu, apho izitrato ezixineneyo kunye neengxaki zokupaka zenze iicompacts ezinqwenelekayo. I Ingqondo ye-Smart I-Smart Ascept yavumela abathengi ukuba benze umntu abe nezithuthi, ezininzi njengeziyoli zeSwatch, ukongeza kwisibheno se-Brand.
Imiceli mngeni yentengiso kunye neeshifti
Ngaphandle kokuqalisa, i-Smart bajongana nemiceli mngeni njengoko kuzanywa ukwanda kwihlabathi liphela. Imakethi yaseMelika, ngakumbi, yayimkelekile kumxholo wemoto omncinci, kunye nokukhetha kwabathengi ukuxhomekeka kwizithuthi ezikhulu ezinjenge-SUVs kunye neelori. Amaxabiso amafutha kunye neenkxalabo zokusingqongileyo akazange afumane abathengi baseMelika kwiimoto ezincinci.
Ukongeza, ukhuphiswano luqiniswe njengolunye umenzi ongenise eyabo i-compact kunye nemodeli ye-hybrid. Ukuthengisa okhethekileyo okhethekileyo kwe-Smart baqala ukunciphisa, kwaye uphawu lwentengiso lwazabalazela ukugcina isabelo sentengiso. Iinzame zokuphumelela, njengokwazisa ngeenguqulelo zombane, zangenele ukubuyisela umva ukuthengisa.
Ubambiswano lobuchule kunye nolwakhiwo ngokutsha
Kwimizamo yokuvuselela uphawu, i-smart ingene kwi-gentur edibeneyo nge-ofisi ye-geely geely ngo-2019. Olu hlakani lujolise ekuphumeni kwentembeko ye-smart. Ugxininiso lutshintshelwe kwizithuthi zombane (ii-EVs), ukutyhobozela kwiHlabathi yeHlabathi yothutho oluzinzileyo.
Intsebenziswano yathembisa isizukulwana esitsha seemoto ezikhawulezayo ezaziza kudibanisa ubunjineli baseJamani kunye nokusebenza kwamaTshayina. Intshukumo yayikukucwangciswa kweqhinga, ekujoliswe kuzo iimakethi zamkele ngakumbi kwi-COSCECT, kwaye ijolise ekubekeni i-smart njengenkokeli ekushukumeni zombane ezidolophini.
Ukunyuka kokuhamba kombane
Ukutshintsha kwehlabathi kwiZithuthi zoMoya kudale amathuba amatsha kunye nemiceli mngeni ye-Automakers. Isigqibo sikaSmart sokuhamba ngokulandelelana kombane ngokupheleleyo kunye neendlela zokusingqongileyo kunye notshintsho olulawulayo lukhuthaza izithuthi ezikhutshelweyo zero. I-brand ijolise ekusebenziseni i-capital ikhutshwe kwangoko kwi-EVs yokufumana kwakhona ukuthengisa.
Izinto ezintsha kwitekhnoloji yebhetri, iziseko zophuhliso, kunye neenkuthazo zikarhulumente zenze ukuba iimoto zombane zibhenela kubathengi. I-VIS ye-CORT's compact ikwindawo yokuhlangabezana neemfuno zendawo yokuhlala yanamhlanje, apho ukuncitshiswa kwendawo kunye nokuncitshiswa kwendawo kubalulekile.
Imbono yabathengi kunye nesazisi
Into ebalulekileyo kuhambo lwe-smart ibe yinto yalo yophawu kunye nembono yabathengi. Ekuqaleni ibonwa njengesisombululo esihle kunye nesicombululo seSixeko esihlala kuyo, i-novels ye-smart yalungisa ixesha. Iinzame zokuthengisa ngoku zijolise ekwenzeni i-Smart-fit-cation, ukhetho lwe-Eco olungaqondakaliyo abathengi basezidolophini.
Ukuzibandakanya kwi-demographics encinci ngeqonga ledijithali kwaye kugxininise ukuqhubela phambili kwezobuchwephesha kwiimodeli ezintsha yinxalenye yesicwangciso se-smart. Injongo kukwakha umfanekiso womfanekiso kunye nokuseka isiseko somthengi esithembekileyo kwimarike yokhuphiswano.
Uhlalutyo lomhlaba wokhuphiswano
Imakethi ye-ECCAST E. Imakethi ye-compact ikhula kakhulu, nabavelisi abaninzi ababeka i-proby. Iinkampani ezinje ngoTssa, iNissan, naseRenault ivele iimodeli ezibonelela ngoluhlu olukhulu, iimpawu, kunye nexabiso lemali. I-Smart mahluko kufuneka yahlule ngokwalo ngokufaka intanda-bulumko yoyilo oluhlukileyo kunye nokuhamba kwedolophu.
Amaxabiso obuchule, ubuhlakani, kunye nokungeniswa kwetekhnoloji kubalulekile ukuba kungabikho ukhuphiswano. Impumelelo ye-Brand ye-Brand iya kuxhomekeka kubuchule bayo bokubonelela ngeendlela ezizezinye ezizezekileyo kunye nabangeneleli abatsha kwi-Enci.
Izinto ezintsha zeTekhnoloji kunye neemodeli zexesha elizayo
I-Hinges ye-Smart's Hinges ngokuzibophelela kwayo kwinkqubela phambili yetekhnoloji. Utyalomali kwiimpawu zokuqhuba ezizenzekelayo, uqhagamshelo, kunye nokusebenza kwetekisi zingaphambili zeZicwangciso zoPhuculo lweBrand. Intsebenziswano neeNkampani zeTekhnoloji inokuphucula iminikelo ye-Smart kunye nesibheno kubathengi baseTech.
Iimodeli ezizayo kulindeleke ukuba zibonise ezi zinto zintsha, zibonelela nge-filipse kumbono we-smart yothutho lwasezidolophini. Ukudityaniswa kweetekhnoloji ze-SMARTOLOLOGEs zijolise ekuphuculeni amava okuqhuba kunye nokubeka uphawu njengovulindlela kwishishini lokugcina iimoto.
Iindlela zokwandiswa kweMarike zehlabathi
Ukwanda kweemarike ezivelayo yinxalenye ebalulekileyo yesicwangciso esiliqili sokukhula kwe-smart. Amazwe athatha inxaxheba ngokukhawuleza kubantu abasekhaya abala amathuba e-CASEM. Ukulungelelanisa iimodeli zokulungela ukhetho lwendawo kunye nemigaqo kuya kuba yimpumelelo kule mimandla.
I-Smart ikwaxhaphaza izitishi zentengiso ezinobuchule, kubandakanya amaqonga ekwi-Intanethi kunye nentsebenziswano neenkonzo zokwabelana ngehambo. Ezi ndlela zijolise ekukhuliseni ukuthengiswa kwentengiso kunye nokuziqhelanisa nokutshintsha kokuziphatha kwabantu abathengi.
Impembelelo yokusingqongileyo kunye nokuZinza
Ukuzinza kweyona ndawo iphambili kwi-Smart. Ukutshintsha kwezithuthi zombane kuyinxalenye yokuzinikela ngokubanzi ekunciphiseni ifuthe kwendalo. I-Smart iphumeza iinkqubo zokwenza izinto ze-eco-Grate kwaye ifumane izixhobo ngokufanelekileyo.
Ngokugxila kuzinzo, i-smart ayahlula ngemizamo yehlabathi yokulwa notshintsho lwemozulu. Le ndlela ayisiyo kuphela i-indalo esingqongileyo kodwa ikwabongoza kubathengi ababeka phambili ukhetho lwe-eco oluphathekayo.
Imiceli mngeni ngaphambili
Ngaphandle kwamanyathelo obuqhinga, ubuso obuyi-Smart bujongene nemiceli mngeni emininzi. Ukuguquguquka kwemakethi, ukuphazamiseka kwekhonkco, kunye nemiqobo yetekhnoloji inokuphelisa inkqubela phambili. I-Brand kufuneka ihambisele le miqobo ngelixa ihlala ilahlekile kwaye iphendule kwiindlela zeshishini.
Ukwamkelwa kwabathengi nge-compactv kuhlala kuyinto ebalulekileyo. Ukujongana neenkxalabo malunga noluhlu, ukusebenza, kunye nokusebenza kubalulekile ukuguqula abathengisi kubathengi. Unxibelelwano olusebenzayo lwe-Smart Isindululo sexabiso le-Smart sisitshixo sokuloyikisa ezi zithintelo.
Ukuhlaziya i Ingcinga ye-Smart Ivenkile yinxalenye yesicwangciso sobuchule sokuphucula ukubandakanyeka kwabathengi. Ukunikezela ngokuqondakalayo kunye namava okuthenga abenziweyo anokwazi ukwahlula-hlula ukhuphiswano kubakhuphisana nabo. Le ndlela ijolise kubathengi babothengi bobuntu kunye nolawulo kwiimpawu zemveliso.
Ukudibanisa amaqonga okwi-Intanethi anemiboniso yomzimba kudala inkqubo yokuthenga engenamthungo. Ivenkile ye-smart iba ngaphezulu kwendawo yokuthengisa; Yindawo edibeneyo ye-hub apho abathengi banokuphonononga, uyilo, kunye namava uphawu kuqala.
Izifundo Zezifundo: Impembelelo yeSmart Global
Ukuhlola ukusebenza kwe-smart kwiimarike ezahlukeneyo kunika ukuqonda kwi-trajectory yayo. E China, umzekelo, intsebenziswano noGeely ibonakalise isithembiso, kunye nokwamkelwa okuhle kwiimodeli ezintsha. Imakethi yaseYurophu iyaqhubeka nokuxabisa imizobo ye-smart ye-smart ebangelwa kukuxinwa kwedolophu kunye nemigaqo yokusingqongileyo.
Kwelinye icala, kwimimandla apho kuthanda khona izithuthi ezikhulu, i-Smart is. Ukuqonda ezi zixhobo zokudakumba ekusebenzeni ngeendlela ezijolise kuzo izicwangciso zokugcina amandla kunye nokulungisa ubuthathaka.
Izimvo zeengcali kwixesha elizayo likaSmart
Abahlalutyi-beShishini banikezela izimvo ezixubeneyo kumathemba e-smart. Abanye bakholelwa ukuba ugxininiso lwe-Brand kwizikhundla zombane zedolophu ezikwimpumelelo kwi-20, ngakumbi njengezixeko ngonyaka omgqithile. Abanye balumkisa ngaphandle kokwahlulahlula kunye nezinto ezintsha, i-Smart inokuqhubeka nokujongana nemiceli mngeni.
Iingcali zigxininisa ukubaluleka kokutyalomali olucwangcisiweyo kwitekhnoloji kunye nentengiso. Ukwakha ubudlelwane kunye nokuziqhelanisa nokuziqhelanisa nendlela yabathengi kubonwa njengezinto ezibalulekileyo ze-smart ukuphinda ufumane umda wokhuphiswano.
Ukusebenza kwezemali kunye noqikelelo
Ngezemali, i-Smart iye yafumana ukuguquguquka, ngamaxesha okulahleka okukhuthaza iinzame zokutsha. Ukufakwa kwenkunzi kwintsebenziswano kujolise ekuzinzeni imali kunye nezinto zengxowa-mali. Uqikelelo lubonisa ukukhula okunokubakho ukuba i-Smart inokusebenza ngempumelelo izicwangciso zayo zobuchule.
Abatyalomali banobulumko, bebeka esweni izibonakalisayo eziphambili zomsebenzi ezinje ngevolumu yokuthengisa, ukwandiswa kwemakethi, kunye nezinto ezibalulekileyo. Impilo yezemali idityaniswe ngentsebenzo yokuthengisa kunye nokukwazi ukugcina imisebenzi yexesha elide.
Umhlaba olawulayo kunye nokuthobela
Ukulandela imigangatho yokulawula kubalulekile kulo naliphi na i-Autoker. I-Smart kufuneka ihambe i-Web yeMigaqo entsokothileyo kumazwe ahlukeneyo, ngakumbi malunga nokukhutshwa, ukhuseleko, kunye nokungenisa imigaqo-nkqubo / yokuthumela ngaphandle. Ukuthotyelwa okungacwangciswanga akuphephe imiba yezomthetho kodwa ikwazi ukuba nesibonelelo sokhuphiswano.
Ukuhlala ngaphambi kotshintsho lolawulo kufuna ubutyebi owenziweyo kunye nocwangciso lobuchule. Ukuzibandakanya kubaqulunqi bemigaqo-nkqubo kunye nokuthatha inxaxheba kwiiforamu zeshishini kunokunceda impembelelo ye-smart kunye nokuziqhelanisa nendawo yokulawula izinto ezihlalayo.
Iindlela zabathengi kunye nokuziphatha ngendlela
Abathengi bale mihla bayazinza ngokubeka phambili, ukudityaniswa kwetekhnoloji kunye nokuphila ngokulula. Ukugxila kuka-Smart kwizithuthi zombane kuyangqinelana nale meko. Ukongeza, ukunyuka kweenkonzo zokuhamba okukhulu okuzisa imiceli mngeni kunye namathuba okuthengisa kwezithuthi.
Ukuqonda kunye nokuphendula kwezi shifu zokuziphatha zibalulekile. I-Smart kufuneka ilungelelanise iimveliso zayo kunye neenkonzo zokuhlangabezana nokutshintsha kokulindelwe, ukuhambisa izindululo zexabiso elithi iphinde iqhubeke nendlela yokuphila yasemva kwexesha.
Ukuqukumbela
Uhambo luka-Smart luphawulwe bubuchule, imiceli mngeni, kunye nepivots. Ukuzibophelela kwe-Brand ekuhlawuleni ukutshata ngokutsha ngokuhamba kweedolophu ngecompact, izithuthi zombane ezikwindawo eyodwa kumhlaba wezithuthi. Nangona kunjalo, impumelelo ixhomekeke ekuphumezeni izicwangciso zayo ngokufanelekileyo, ngokwahlulahlula ngokwahlukileyo kwimarike exineneyo, kwaye iqhagamshela nabathengi.
Imizamo yokuvuselela, kubandakanya ubuhlakani kunye notyalo-mali lwetekhnoloji, hambisa indlela eya phambili. Ngokwamkela uzinzo, ukuqhubela phambili Umxholo wevenkile ye-Smart Assopt , kwaye uhlale uhlengahlengiswa kwiindlela zehlabathi, i-smart inamandla okubuyisa imeko yayo njengenkokeli kwizisombululo zedolophu.
