Iimbono: 469 Umbhali: Umhleli wePatpalish Ixesha: 2025-03-05 Imvelaphi: Indawo
Kwintengiso yokhuphiswano lwanamhlanje, ukuqonda nokuchaza iimpawu ezichaza Umgangatho olungileyo kubalulekile kumashishini ajolise ekumiseleni igama elomeleleyo. Umgangatho yimbono eninzi eqhubekayo engaphaya kokuqina okanye ukusebenza; Ibandakanya uluhlu lweempawu ezinegalelo kwixabiso lemveliso okanye inkonzo. Eli nqaku lihlaba inkcazo eyahlukeneyo ethetha ngomgangatho olungileyo, ukubonelela ngohlalutyo olubanzi oluxhaswa yimizekelo yeshishini, idatha, kunye nezimvo ezinobuchule.
Ukuthembeka kuhlala ligama lokuqala eliza engqondweni xa lixoxa ngomgangatho olungileyo. Imveliso ethembekileyo iyasebenza njengoko kulindelwe phantsi kweemeko ezithile. Ngokutsho kophononongo lwejenali yolawulo lweMveliso, i-78% yabathengi ibeka phambili ukuthembeka kwezinye iimpawu zemveliso xa usenza izigqibo. Umzekelo, kwishishini lentsimbi, I-GOOLD esemgangathweni yentsimbi kulindeleke ukuba ibonise ubukhulu obungaguqukiyo kunye nokubambelela kunyango, kuqinisekisa ukuqina kunye nokusebenza kwizicelo ezahlukeneyo.
Ishishini lokwakha lixhomekeke kwizixhobo ezinikezela ukuthembeka. Intsimbi enesibetho, eyaziwa ngokuba yiyo ukuxhathisa kwayo, ngumntu ophambili. Iiprojekthi ezisetyenziswayo I-GOOLD esemgangathweni yensimbi yensimbi ichaze ukunyuka kwe-25% kwi-Lontremiyar esemthethweni xa kuthelekiswa nezo zisebenzisa izixhobo eziphantsi.
Ukuqina kubhekisa kubuchule bemveliso yokunxiba, uxinzelelo, okanye ukonakala. Kwimeko yezixhobo ezinjengeekhoyiki zensimbi, ukuqina kuqinisekisa ukuba imveliso inokunyamezela iimeko zokusingqongileyo ngaphandle kokuthambisa. Uphando lubonisa ukuba iimveliso ezinamagqabi aphezulu okuqina zihlala zineendleko ezisezantsi zexesha elide ngenxa yokuncitshiswa kwemfuno kunye neemfuno zolondolozo.
Abathengi badibanisa ukuqina ngexabiso. Uvavanyo lweengxelo zabathengi zifumanise ukuba iipesenti ezingama-85 zabathengi bazimisele ukuhlawula ngaphezulu kwimveliso edinga inkangeleni ixesha elide. Oku kukuvuma kubonakala ngakumbi kumashishini anjengokwakha nokuvelisa, apho ukusilela kwezinto ezinokubakho.
Ukuchaneka kunye nokuchaneka ngabachaza abalulekileyo kumgangatho olungileyo, ngakumbi kwiinkqubo zeMveliso. Babhekisa kwintsingiselo yemilinganiselo kunye nenqanaba apho iimveliso zidibana khona nemigangatho echaziweyo. Umzekelo, ukuveliswa kwe Imali enomgangatho ophezulu wensimbi ifuna ulawulo oluchanekileyo malunga nokuqulunqwa kwamachiza kunye neepropathi zoomatshini.
Ukufika kwetekhnoloji yokuqhubela phambili yemveliso, enjengeenkqubo ze-AUHSOOTION kunye ne-AI-Enguqukweni komgangatho, iphucule impumelelo. Iinkampani ezisebenzisa ezi teknoloji zibone ukuncitshiswa kweerhafu ezinesiphene ukuya kuthi ga kwi-40%, ngokwengxelo nguMckinsey kunye nenkampani.
Ukungqinelana kuqinisekisa ukuba yonke imveliso ihlangabezana nemigangatho efanayo yomgangatho, ukuqinisa ukuthembeka kwe-Brand. Kumashishini anjengemveliso yentsimbi, umgangatho oqinisekileyo ubalulekile kwizicelo ezifuna intsebenzo efanayo. Njengokuba, I-Galliva Cols Cols esetyenziswe eluphahleni kufuneka idibane ngokuguquguqukayo kwimigangatho yokunganyangeki yokuqonda.
Ukuphunyezwa kweeprothokholi zokulawula ezomgangatho kubalulekile ukuze kugcinwe ukungangqinelani. Ukulawulwa kwenkqubo yenkcukacha-manani
Ukusebenza kakuhle kuYilo lweMveliso kunye neMveliso inegalelo kumgangatho olungileyo ngokusebenza okuqinisekileyo ngelixa kunciphisa inkunkuma. Iimveliso ezifanelekileyo azikho kuphela iindleko kuphela kodwa zinobuhlobo obukhulu. Umzi mveliso wentsimbi, umzekelo, wenze inkqubela phambili ekuveliseni I-Aluminium esebenzayo ebonelela ngamanqanaba aphezulu-ukuya kwi-ubunzima, ukunciphisa ukusetyenziswa kwezilwanyana ngaphandle kokubeka engqine ingqibelelo.
Ukuqubunti kwemigaqo yemveliso yeLean inceda imibutho yeNkunkuma, iinkqubo zokuHamba, kwaye inike iXabiso kubaThengi. Iinkampani ezisebenzisa izicwangciso ze-lean zinike ingxelo ukuya kuthi ga kwi-30% yokunyuka kwemveliso.
Ubuchule buyinto ephambili yomqhubi wokuphuculwa komgangatho. Ngokwamkela itekhnoloji entsha kunye neenkqubo, iinkampani zinokuphucula iimpawu zemveliso kunye nokusebenza. Ukuphuculwa kwe -Advanced Colage Colal Colals I
Ukutyala imali kuPhando kunye noPhuculo (i-R & D) kubalulekile ekukhuthazeni ubuchule. Ngokwe-OECD, iinkampani ezabela ngaphezulu kwe-5% yengeniso yazo kwimisebenzi ye-R & D idla ngokukhutshelwa ngaphandle kwezinto ezikhuphisana nemveliso kunye nesabelo sentengiso.
Ukhuseleko luphawu olubalulekileyo lomgangatho olungileyo, ngakumbi kwiimveliso apho ukusilela kunokukhokelela kwingozi enkulu. Kwizixhobo ezinjengeentsimbi zensimbi esetyenziselwa izicelo zesakhiwo, ukubambelela kwimigangatho yokhuseleko kuqinisekisa ukuba kungekuphela kokuthobela kuphela kodwa kwanethemba lokuthemba umthengi. Ukuqinisekiswa kunye nokuthotyelwa kwemigangatho yehlabathi, njenge-ISO 9001, chaza ukuzibophelela kweNkampani kukhuseleko kunye nomgangatho.
Ukuthotyelwa kwemigaqo yokhuseleko kuyanyanzeleka. Uphicotho olufumaneka rhoqo kunye nokuhlolwa kunceda ukugcina imigangatho yokhuseleko ePhezulu. Iinkampani ezidibana ngokungaguqukiyo okanye zininzi kwiimfuno ezilawulayo zihlala zinamava ambalwa iingozi kunye nemicimbi yetyala.
Ukuzinza kuye kwavela njengophawu lobumgangatho olubalulekileyo. Iimveliso ze-Eco-Genes zinomdla kwindalo ekhulayo kubathengi abazisayo. Umzi-mveliso wensimbi ubonile ukuqhubela phambili kwiinkqubo zokurisayikilisha kunye nokuveliswa kwe I-Aluminium ezizinzileyo ze-aluminium , ukunciphisa ifuthe kwendalo.
Amashishini ayanda enoxanduva lokuphendula ngendawo yabo yokusingqongileyo. Amanyathelo e-CSR agxile kwizigqibo unokunyusa umfanekiso we-phawu kunye nokunyaniseka kwabathengi. Ingxelo ye-Nielsen ifumanise ukuba i-66% yabathengi bazimisele ukuhlawula ngaphezulu kwiimpahla ezizinzileyo.
Ukusebenza yindawo apho imveliso isebenza khona injongo yayo. Iimveliso ezisemgangathweni ezisemgangathweni azikho kuphela kodwa zihlala zidlula iimfuno zomsebenzi. Umzekelo, izixhobo zokuphahla zenziwe Amaphepha aphezulu ophahla abonelela ngokhuseleko oluphezulu kwizinto zemozulu ngelixa ubonelela ngempumelelo.
Ukusebenza kwemveliso ifuthe ngqo kwimpembelelo yolwaneliseko lomsebenzisi. Iinkampani ezigxila ekuphuculeni ukusebenza zihlala zibona uphononongo lwabathengi oluphuculweyo kunye nokuphinda ishishini. Ukudibanisa ingxelo yabathengi kuphuhliso lwemveliso kubalulekile ekuphuculeni okuqhubekayo.
I-Aesthetics idlala indima ebalulekileyo kwindawo ebonakalayo. Iimveliso ezithandekayo zinomdla wokutsala abathengi abaninzi. Kumzi mveliso wensimbi, iimveliso ezifana Iikhoyitha zentsimbi ezipeyintiweyo zibonelela ngazo zombini izibonelelo zomsebenzi kunye nokutshintsha kobuhle, ukhula kwiimfuno zoyilo ezahlukeneyo.
Uyilo lwe-Psychology lubonisa ukuba i-aesthetics inokuphembelela ukubonwa kunye nolwaneliseko. Iimveliso ezizezona nefom yokulinganisa kunye nomsebenzi zihlala ziphumelela impumelelo ephezulu yentengiso.
Ukufikeleleka yinto ebaluleke kakhulu ekuchazeni umgangatho olungileyo, ngakumbi xa iimveliso zihlangabezana nemigangatho ephezulu ngaphandle kweendleko eziphezulu. Ukubakho kwe Iindleko zentsimbi ezisebenzayo ze-Galvanited zenziwe zenziwe zenziwe zezinto eziphezulu ezifikelelekayo kwimakethi ebanzi.
Ukuvelisa iimpahla esikalini kunokunciphisa iindleko kwiyunithi nganye, ukwenza imigangatho esemgangathweni ifikeleleke ngakumbi. Ukufunyanwa kwesicwangciso-qhinga kunye nokunikezelwa kwentshukumo kubalulekile ekufezekiseni uqoqosho lwesikali.
Inkampani ephendulayo inokuhlengahlengisa iimveliso zayo ukuze ifezekise iimfuno zabathengi, zibonisa umgangatho olungileyo ngeendlela ezahlukeneyo zabathengi. Iimveliso ezizifikayo, ezinjenge Ikhola yensimbi yensimbi , bonakalisa ukuphendula kwiimfuno zentengiso.
Inkqubo yokwenza i-Agile yeMveliso inceda iinkampani ukuba zilungelelanise ngokukhawuleza imveliso yokuphendula kwiindlela zentengiso. Olu bhetyeli lunokukhokelela kwisabelo sentengiso kunye nolwaneliseko lwabathengi.
Ukungafihlisi kwiindlela zeshishini kunye nolwazi lwemveliso luphawu oluhle kakhulu. Ukubonelela ngenkcazo yemveliso eneemveliso kunye nokwanela ulwazi luyanceda ukwakha ukuthembana kwabathengi. Fikelela kwidatha ebanzi kwiimveliso ezifana Amaphepha ensimbi engafihlisiyo ivumela abathengi ukuba benze izigqibo ezinolwazi.
Iinkampani ezisebenza ngokuzinzileyo zitsalela umnxeba kwaye zigcine abathengi. Ukucaca ngamaxabiso, ukufunyanwa, kunye neendlela zokusebenza zegalelo kumfanekiso ofanelekileyo womfanekiso kunye nokunyaniseka kwabathengi.
Ukuchaza umgangatho olungileyo kufuna ukuqonda ngokupheleleyo kweempawu ezahlukeneyo, kubandakanya ukuthembeka, ukuqina, ukuchaneka, ukungalunganga, kunye nokungakumbi. Kwindawo ekhulayo yentengiso, amashishini kufuneka azame ukuquzelela ezi mpawu ukuze afezekisile umthengi kwaye afezekise impumelelo yexesha elide. Ngokugxila kwezi nkcazo, iinkampani zinokuphucula iimveliso zabo, iinkonzo, kunye negama le-rabpary ngokubanzi, qinisekisa ukuba zibonelela umgangatho olungileyo abathengi.
Umxholo awunanto!